12 years of Annual Reports for a Swedish-Dutch networking hub
In central Amsterdam, you’ll find the office of the Swedish Chamber of Commerce for the Netherlands – a vibrant network where Swedish-Dutch businesses connect and exchange ideas.
Since 2013, I have been designing, producing, and quality-checking their Annual Review every spring. The magazine-like publication not only presents the annual report for members but also tells the story of the past year to sponsors, partners, and the media.
This long-standing collaboration also includes a variety of other communication assignments. Scroll down to learn more.
A business platform representing Innovation, Sustainability, Diversity, and Inclusion
From workshops for small business owners to large congresses and summits with royalty and Swedish multinationals – the Swedish Chamber’s year features about 40 events that need to be promoted and communicated to attract participants, media, officials, and sponsors.
Kerstin Gerlagh is a strong CEO who, together with young Swedish scholars, has developed the Chamber and its 230+ member companies into one of the most active chambers in the Netherlands.
Since 2013: an Annual Review every first quarter
Over more than a decade, this collaboration has ensured consistent quality and a professional look that reflects the Chamber’s position as one of the most active business networks in the Netherlands.
Their Annual Review is more than a report – it’s a showcase of the Chamber’s activities, achievements, and ambitions, presented in a way that strengthens their brand and engages readers. Creating each year’s report involves a number of crucial tasks:
Designing creative layouts for special requests each year
Structuring, analysing, and developing infographics
Text editing and proofreading of delivered copy
Performing quality checks on images and ads
Preparing print files in the correct dpi, colour mode, and page settings
Delivering final digital files in various sizes, formats, and resolutions to meet their needs
The report contains a wide range of content: board portraits, photo collages, feature articles, press releases, infographics, advertisements, and more. The Swedish Chamber Annual Review is published online and printed in a limited edition. The full report is available on the Swedish Chamber website.
“Thank you for the great collaboration in 2024, and for always being ready to assist and support us so professionally and promptly.”
– Kerstin Gerlagh, Swedish Chamber of Commerce for the Netherlands
Consistent support across channels and formats
Over the years, my collaboration with the Chamber has included everything from invitations, flyers, and award logotypes to survey reports, social media visuals, and translations of press releases. I have also supported them with annual reports, anniversary logos, and web materials, ensuring consistency and quality across all touchpoints.
This long-term partnership reflects not only the Chamber’s trust in my work, but also the value of having a consistent design and communication partner.
In addition to design and production, I also contributed event photography and served as a member of the Chamber’s Branding Committee between 2022 and 2024, where I helped shape the strategic visual identity.
Are you also interested in such a broad and flexible collaboration? Send me an e-mail ⟶
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Någon som förtydligar, designar, pratar fem språk, kan trycksaker, korrekturläser, översätter, hittar inkonsekvenser – i hög kvalitet, i rätt tid. Låter det som en lösning på dina utmaningar just nu?